1
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What are some of the challenges associated with collecting and using big data, and how can organizations address these challenges to unlock the full potential of big data for strategic decision-making?
2
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In what ways can businesses use big data to gain a competitive advantage and improve their operations? Provide specific examples from the text to support your answer.
3
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Describe the key steps involved in the process of predictive analytics and forecasting, highlighting the main considerations and challenges that organizations face when implementing these techniques.
4
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How do organizations choose which analytics model to implement?
5
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Describe tools used in web analytics to collect data.
6
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How can search engine optimization help an organization differentiate itself from others?