By the end of this section, you will be able to:
- Identify genre elements and determine how conventions are shaped by audience, purpose, language, culture, and expectation.
- Articulate the importance of inquiry, learning, critical thinking, and communicating in varying rhetorical and cultural contexts.
- Identify relationships between ideas, patterns of organization, and interplay between verbal and nonverbal elements in a diverse range of texts.
Rhetoric and the Rhetorical Situation
As you work through a deeper understanding of rhetoric within a rhetorical situation, remember a few key points. When you read, write, and think critically or rhetorically, you try to figure out why a message is being communicated in a certain way. Reading language rhetorically means figuring out why and how it works or fails to work in achieving its communicative purpose. Writing rhetorically means being conscious of the ways in which you construct a message within a clearly defined rhetorical situation. Thinking rhetorically means considering the possibilities of meaning as conveyed through language and image. By putting these concepts together, you will come to understand how these elements work in concert with each other and affect your interactions with the world.
Social Media Savvy
Negative footprints could hurt your credibility regarding future admissions to programs or future employment. Comedian Kevin Hart (b. 1979), for example, lost a job hosting the Academy Awards when some of his negative posts resurfaced, even after he rescinded them and acknowledged the problem. Right or wrong, social media leaves a trail for others to find. In other words, what are you showing others about your talents and skills through your social media presence? The point is that with its wonder and power, social media should be treated responsibly and with an awareness of its longevity. One way to better judge what you might post would be to consider the rhetorical situation so that you can anticipate an audience reaction based on genre, purpose, stance, context, and cultural awareness.