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1 .
__________ is a name for the press that references its role in helping the public make sure the government is working truthfully.
  1. The fourth estate
  2. Watchdog
  3. Both A and B
  4. Neither A nor B
2 .
The gatekeeping role of the media refers to:
  1. The fact that the media determines what topics the public sees
  2. The media’s strict standards for who becomes a journalist
  3. The fact that journalists don’t have the power to decide what is in the news
  4. The way the media keeps out certain audiences
3 .
Framing theory is:
  1. A theory about why the way pictures are framed in the media changes people’s perception of the news
  2. The same as agenda-setting theory
  3. A theory about how people frame news stories in their minds
  4. The theory that the way the media frames stories alters how people think about policies or elected officials and candidates
4 .
The media can be grouped into the following categories:
  1. Print and nonprint
  2. Print, radio, television, and the Internet
  3. Social media and the Internet
  4. Audio and video
5 .
The term media oligopolies refers to:
  1. A few firms owning all media content
  2. One firm owning all media content
  3. Many firms owning the media
  4. State- or government-owned media
6 .
Horse-race coverage focuses on:
  1. Horse racing
  2. Important electoral events
  3. Who is winning an election
  4. The public’s trust in the media
7 .
Negative ads:
  1. Are a form of advertising that candidates use to attack their opponents during an election
  2. May work to turn off voters from candidates who use them
  3. Make up the majority of election ads
  4. All of the above
8 .
During elections, candidates rely on which types of media?
  1. Paid media
  2. Free media
  3. Both free and paid media
  4. Neither free nor paid media
9 .
  1. Determine what users see in their social media feeds
  2. Are mathematical sets of rules
  3. Make the media negative in nature
  4. Both A and B
10 .
The term echo chambers refers to:
  1. The phenomenon in which social media allows people to be surrounded by opinions that mirror their own
  2. The way in which the media echoes elite opinions
  3. The idea that people echo their own voices on social media
  4. The way political figures echo the media
11 .
The fact that information and content on the Internet is asynchronous means that:
  1. It is timely
  2. It is not in touch with the public
  3. It can be shared without constraints of time or space
  4. It is information that is biased
12 .
Reasons for the decline in trust in the media include:
  1. Media bias
  2. Political polarization
  3. Rising costs of the media
  4. Increased regulation of the media
13 .
Suggestions for increasing trust in the media include:
  1. Addressing ownership structures and dismantling oligopolies
  2. Making sure that newsrooms are representative of their audiences
  3. Having news organizations issue corrections when they make mistakes
  4. All of the above
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