- Consumers can now comparison-shop like never before. To compare brands, features, and prices of products, go to one of these sites: http://www.pricegrabber.com, http://www.mysimon.com, or http://www.compare.net.http://www.bottomdollar.com
- At the National Retail Federation’s website, you’ll find current retail statistics, links to retailing resources, and information about retailing careers: http://www.nrf.com.
- The American Wholesale Marketers Association is an international trade organization for distributors of convenience products in the United States. Visit its website to browse the latest issue of Distribution Channels magazine and learn more about this field: http://www.awmanet.org.
- Stores magazine offers hundreds of ideas for putting together a successful retail strategy: http://www.stores.org.
- Freightworld offers detailed information on various modes of transportation and links to transportation companies: http://www.freightworld.com.
- For articles on supply-chain management along with information on the latest technology in the field, check out Supply Chain Management Review: http://scmr.com.
- A good site for the latest on interactive and internet marketing is ClickZ network, where you’ll find news, advice from experts, statistics, feature articles, and more: http://www.clickz.com.
- How can you find the right magazine in which to advertise? The Media Finder website has a searchable database of thousands of magazines: http://www.mediafinder.com.
- What should a media kit for the press include? 101 Public Relations provides the answer, along with other good information about getting publicity for your company: http://www.101publicrelations.com.
- Advertising Age magazine has a wealth of information about the latest in advertising, including videos and ratings of new ads: http://www.adage.com.
Introduction to Business
Hot Links Address Book
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- Authors: Lawrence J. Gitman, Carl McDaniel, Amit Shah, Monique Reece, Linda Koffel, Bethann Talsma, James C. Hyatt
- Publisher/website: OpenStax
- Book title: Introduction to Business
- Publication date: Sep 19, 2018
- Location: Houston, Texas
- Book URL: https://openstax.org/books/introduction-business/pages/1-introduction
- Section URL: https://openstax.org/books/introduction-business/pages/12-hot-links-address-book
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