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Case Questions

EntrepreneurshipCase Questions


Open innovation means more than searching online for others who are attempting to solve the same problems you are and trying to take inspiration from other corporations and other entrepreneurs. It also involves forming partnerships, supporting new ventures, investing in business accelerators, and acquiring firms that innovate in ways that are valuable to your firm or to your entrepreneurial effort (assuming you can raise the capital to acquire a firm while you develop your invention).56 Think of an example of a firm (other than Samsung, the example from Merit Morikawa’s article, and Apple, the “easy” answer) that has engaged in all of these practices. What seems to drive these different modes of open innovation? When are they most appropriate? When are they not appropriate ethically?


Read this article to prepare for answering this question: (Brennan Hoban. “Artificial Intelligence Will Disrupt the Future of Work. Are We Ready?” Brookings. May 23, 2018.)

Many signs point to growing automation across a variety of industries in the coming decades. In many cases, disruptive technologies will force people to innovate. Based on the DICEE innovation model, explain how humans will be needed on the design side of innovation to create human-centric products. In what ways can you create a career that is “disruption-proof”?


  • 56Merit Morikawa. “16 Examples of Open Innovation: What Can We Learn From Them?” Viima. November 20, 2016.
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